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How To Date

I’m happily engaged. I think we might get married next month? But I sat down with a friend...

How to Sell Yourself – A Workshop

How to Sell Yourself – A Workshop I taught a 100+ person workshop this week for Sidebar, a...

The Case for Relentless Optimism

Things are pretty dark right now. It is easy to feel sad or overwhelmed. Personally, I’m finding it...

How to Build Amidst Chaos

I’ve spent too much time on Twitter/X this past week. Just this morning, instead of sitting down to...

AI ate my business… except it didn’t

A year ago, I was convinced AI was about to come for my business. About 70% of Zander...

The Simplest Way to Stay Consistent

There are plenty of areas in my life where I struggle to do what I say I want...

10 Myths of Selling

Most of us don’t hate selling because we’re bad at it. We hate selling because we believe a...

Best Books of 2025

At the end of the year, I thought it would be fun to review some of my favorite...

Don’t Try to Persuade the Unpersuadable

Years ago, when I was working alongside the Persuasive Technology Lab at Stanford, BJ Fogg told me not...

Boundaries Are the Sale

The reason we don’t like salespeople is they don’t respect our boundaries. When a telemarketer continues to say,...

Never Close A Sale

When I first moved to San Francisco, I worked as a personal trainer in gyms. Gyms are intense...

The Commandments of Reluctant Sales

A few weeks ago, I spent several hours with my friend Michael, a ghostwriter who helps authors clarify...