BJ Fogg Turns the Tables: An Interview with Robin Zander


This episode of the Robin Zander Show is an experiment. I recently interviewed Stanford professor and innovator BJ Fogg, PhD, and we talked about the research and tactics of behavior change.

But if there’s one thing to be said about BJ Fogg, its that he’s constantly seeking to improve. After our interview he wrote me an email saying he’d come away from our conversation with a ton of questions of his own. He suggested he come onto the Robin Zander Show, turn the tables, and interview me!

I hope you enjoy this special episode of the Robin Zander Show, with your host BJ Fogg.